Lux and Marie Claire Promotion

Case Study: Lux and Marie Claire Promotion
Client: Theatre Brand Experience
Brief: At various shopping centres throughout the UK, fully branded areas with settees and baths were set up. Shoppers were then invited for a 'Bring out the star in you' consultation, their photograph taken and instantly placed on to the front cover of Marie Claire.
1Vis Operation: Setup photo studio next to branded relaxation area. Shoppers were then photographed and immediately handed a high quality mounted 6x8 glossy colour print of their 'Marie Claire' cover photo.